||S.I.R. Marketing Communications maintains
ongoing relationships with the world's leading photographic,
digital-imaging and high tech writers. The relationships we
enjoy with these journalists are built on strong foundations
of mutual trust and respect, often over many years.
On behalf of our clients, we maintain up-to-the minute databases
of thousands of journalists, analysts and industry experts,
hundreds of media opportunities and dozens of trade associations
to assist us in targeting appropriate media outreach activities.
In support of our clients, S.I.R. Marketing Communications draws
upon its knowledge and experience across a broad spectrum of
imaging topics ranging from traditional camera and film-based,
analog photographic technologies to the latest digital imaging
hardware, software and advances in desktop/Internet publishing
Media outreach routinely includes traditional and high tech
magazines, newspapers, newsletters, broadcast and cable television
outlets, as well as radio and the fast-paced Internet media.
From long term project planning to the immediacy and global
impact of online outreach, S.I.R. Marketing Communications designs
and implements the most effective and efficient array of business-to-business
and consumer marketing programs available anywhere today.
The Agency offers strategic Public Relations solutions and imaginative,
results-oriented tactics that flawlessly cross over between
consumer, professional and technical writing, to trade shows
and special events, as well as CD-ROM and Web-based publishing
and promotional activities.